I'm a blogger, podcaster and (recovering) side project addict that teaches 500,000 monthly readers how build a purposeful online business at ryrob.com. I also run RightBlogger, my kit of 75+ powerful tools for creators to make, repurpose & promote great content.
This marketing fail blew my mind
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Hey Reader, I've led marketing teams for 15 years and I've never seen a $4.5 Billion company get less SEO traffic than this... in today's video teardown, I'm sharing a deep dive analysis about elite SaaS startup, Gong's, massive traffic problem. With such a well-established product in the sales tech space, I was shocked to see that this company, which makes $300 Million a year in revenue, gets an estimated ~38,000 monthly visitors to their website from Google and AI platforms like ChatGPT. So, I spent some time this weekend uncovering why... Here's a preview of what we're covering in today's content review:
Come check out today's content review of Gong's marketing & SEO efforts, today. Ryan P.S. Wanna catch up on all my deep dive content reviews? Here's my playlist on YouTube featuring in-depth analyses of the SEO wins, traffic fails, and missed marketing opportunities plaguing some of the world's most recognizable startups like Webflow, Kit, Clay, and more. Tune in for new weekly drops! And if you've got a review suggestion for me, just hit reply and I'd love to hear it. |
Ryan Robinson
I'm a blogger, podcaster and (recovering) side project addict that teaches 500,000 monthly readers how build a purposeful online business at ryrob.com. I also run RightBlogger, my kit of 75+ powerful tools for creators to make, repurpose & promote great content.
Hey Reader, I just published a brand new video walking through my #1 SEO hack that's surprisingly simple. If you have a website or blog that's been around for a while and you're not updating your existing content library, you're leaving free Google & ChatGPT traffic on the table. In today's video, I'll show you my exact process for identifying the right pages of your website to update (and how to quickly do those content updates). Here's a quick preview of everything we're covering: How I...
Hey Reader, I just published a brand new video showing how I blog (and still make $500k/yr) today. I'm also walking you through exactly what's changed in my blogging strategy, the content formats that are now working best, and the tools & systems I'm using. This is a really fun one. Here's a preview of what we're covering: Why blogging is no longer about individual posts and requires a system with consistency My ChatGPT blog automation process (and prompt templates) to bootstrap your content...
Hey Reader, Tomorrow, I'm hosting a free live blog & website review session. I'll be taking your sites, pulling them up live on-screen, talking through the things you're doing right, the room I see for improvement, and I'll identify your #1 best traffic growth opportunity. Care to join me? You can get all the details and submit your site for review using the link above. Here's everything you need to know about my free live review session: When: Thursday March 5th @ 12:00pm ET (Live) Where:...